There are iconic places and there places which are a secret that is shared by regular visitors and residents. This is something of the spirit that informs things like condo rentals in Mammoth Lakes, a town on the eastern border of California state. It straddles old trails that go up to mountains and valleys in this area.
This was a prospecting area which did had varied results in mining terms. These however have never affected the beauty of this place, nor helped it become a boomtown for a short period of time. Other towns became ghost towns after the rush for gold or silver was over, but since the town is an important transport junction.
This means that it is readily accessible through the highways that run to and from both California and Nevada or points south or north. The roads of this place are open and wide, but not congested or used mostly by cars or trucks. In fact, there are a lot of bikers here, as well as runners, part of the regular visitor population.
This has become a byword for cross training for marathoners, and some of the best marathoners in California consider this a home away from home. There are also those who have found the mountain air an excellent way to refit and recharge, usually for those who are on urban locations on the state Pacific coast.
This means that the regulars are always welcome in this place. And planned and conservative development which does not destroy this town has made places like condo complexes relevant businesses here. The tourist trade is growing surely but slowly, reliant on how residents and the town managers want it to be.
Most of Mammoth Lakes is surrounded by the mountains, and this is a really healthy thing. A lot of folks own mountain bikes here, and all residents perhaps have several stashed in their garages. There are also rentals for bikes as well as any kind of preferred vehicle, including ATVs and other vehicles for travel or leisure.
The runners can be seen doing their sprints and their long distance training here. These are already a valued part of the transient population, and they return the favor by respecting and valuing the town in turn. Most have some places to stay, and they might have started the trend for condominium developments here.
Also, the word of mouth process is relevant here. Again, the town is an open secret that has many regulars taking some of their friends and families with them during things like weekend getaways. For the money this has become a secret but not so secret place to enjoy some leisure time in.
It already has many structures that offer guest accommodations, including some B and Bs and pocket hotels. This is good enough for the future of this town. Local zoning too restricts the creation of grander structures that can become gambling places and the like, which can lead to it becoming just another common destination.